When I started photography workshops, I decided my niche market was going to be the beginner to average photographer - those that were just starting and wanted to know a little more. I felt that they were being ignored and that market was growing faster than any other market.
Once I teamed up with Dick Garvey, we aimed our classes towards beginner to intermediates. It was all about learning and having a good time. We had some great classes and the talent of our repeat students grew.
With this ever-changing industry and the internet, it was time to reflect and decide what was next. What was next? To keep people engaged in photography, to help them not only develop, but to maintain their skills. To conquer photography one lesson at a time. To provide a building block of tools, skills and creative outlets for them.
2012 is all about having fun, engaging others and to keep on learning. Join us in our Spur of the Moment photo outings, How do I'd do that?, and our user group on Photoshop and Lightroom. It is a great way to keep learning, to build, to have fun and to engage with others.
